Media Kit

 

Overview

FoodChain’s mission is to forge links between the community and fresh food through education and demonstration of sustainable food systems, fostering full food system development. We prioritize food literacy, encompassing understanding food origins, engaging in meaningful conversations, effective utilization, and responsible consumption.

Our commitment to education, access, and sustainability underscores our dedication to building a resilient and food-secure community. We employ a holistic approach, integrating education, direct food access, and workforce development, to drive meaningful results and promote a healthier, more empowered community.

Since establishing our indoor aquaponics farm in 2013, we’ve prioritized partnerships with surrounding schools, all of which are CEP schools. In 2015, we initiated free community meals, fostering relationships with neighbors and laying the groundwork for our Teaching and Processing Kitchen, enhancing food security by sourcing locally grown foods since its 2017 inception. We’ve offered free summer lunches since 2019 and launched the Nourish Lexington program in 2020.

Through these initiatives, we serve a diverse demographic, including individuals and families facing food insecurity, students in underserved communities, and residents seeking access to fresh, nutritious food. Our programs aim to empower individuals with the knowledge and resources needed to make informed food choices, contributing to a more equitable and sustainable food system in Fayette County.

How does this influence our work?

A sustainable food system must encompass principles of equity, accountability, and a steadfast commitment to long-term community impact. Solving food access requires the ability to disperse nutritious, culturally appropriate food on not just a neighborhood level, but directly to doorsteps. 

Education and access are the cornerstones of our approach to building these vital connections within our community and with our staff. By intertwining access and education, FoodChain endeavors to create a sustainable food system that empowers individuals and communities. Through our leadership, we aim to ensure that everyone has equal access to fresh, nutritious food, while equipping them with the knowledge and skills to make informed choices that positively impact their lives and the communities they belong to. Together, we can build a resilient and equitable food system that serves as a catalyst for broader societal change.

Annual Reports

2022 Annual Report

2021 Annual Report: The Year of Creative Connections

2020 Annual Report: The Year We Nourished Lexington

2019 Annual Report: The Year of Partnerships

2018 Annual Report: The Year of New Opportunities

2017 Annual Report: The Teaching and Processing Kitchen is here!

2016 Impact Numbers and End of the Year Mailer: Creating Connections

Publications

Barr ML, OoNorasak K, Hughes K, Batey L, Jackson K, Marshall H, Stephenson T. Exploring Perceived Importance of a Novel Emergency Food Program during COVID-19 and Program Recipient Characteristics. International Journal of Environmental Research and Public Health. 2021; 18(20):10786. https://doi.org/10.3390/ijerph182010786

Media Kit for Download

Fonts:

Bodoni Hand: 

  • Posters
  • Important display moments
  • Do not use in all caps

Libre Baskerville Bold

  • For headlines in formal communications: website, annual reports

Object Sans

  • For body copy or long form written communications
  • For emphasis, subheadings, etc. use Object Sans Bold

 

Colors:

Leafy greens

  • RGB: R 187 G 210 B 0
  • CMYK: C 30 M 0 Y 100 K 0
  • HEX: bbd200
  • Pantone: 3507

Water

  • RGB: R 147 G 202 B 215
  • CMYK: C 42 M 0 Y 0 K 0
  • HEX: 93cad7
  • Pantone: 636

Blueberry

  • RGB: R 46 G 63 B 73
  • CMYK: C 74 M 50 Y 31 K 36
  • HEX: 2e3f49
  • Pantone: 7445

 

Dark blue on website: HEX: 151f33